Learn how to leverage a simple psychological phenomenon to generate more, high-quality leads more often.
✉️ Subscribe so you don’t miss next week’s video: https://loyaltyloopers.com
I had a tough time finding a b2b example for you this week. But on Monday, I called a marketer I knew could help point me in the right direction – and he did.
He told me about a company that increased its online conversion rates by 28% and drove 11,592 leads in two weeks.
They didn’t do it by removing form fields on their landing pages. They didn’t do it by offering an excellent whitepaper or a free consultation.
They did it by harnessing the power of a simple psychological phenomenon that very few of our teams understand or leverage.
So, this week on The Loyalty Loop, I’m going to show you exactly how this b2b brand beats the competition to their next lead. I’ll walk you through the brain science that makes it work, and you’ll learn the super-secret question that just might transform your lead gen strategy forever.
I’ll also reveal the source of this incredible story.
📺 What is a Moment of Inspiration (and the three types.) – https://www.youtube.com/watch?v=Wqslh4ShhMg
📺 Learn more about the art of the Trigger Question – https://www.youtube.com/watch?v=rwcsf9G9Ozs
📘 More about Marcus Sheridan’s Book – https://marcussheridan.com/they-ask-you-answer/
💁🏻♂️ More about Marcus – https://marcussheridan.com/ (He’s a fantastic speaker.)
➡️ The platform VenturePact used to build their calculator – https://outgrow.co/
➡️ Learn more about VenturePact – https://venturepact.com/
🔢 Check out VenturePact’s Calculator – https://venturepact.com/mobile_app_price_calculator
#b2bMarketing #LeadGeneration #Example
About Andrew Davis
Andrew Davis is a bestselling author and internationally acclaimed keynote speaker. Before building and selling a thriving digital marketing agency, Andrew produced for NBC’s Today Show, worked for The Muppets in New York and wrote for Charles Kuralt. He’s appeared in the New York Times, Forbes, the Wall Street Journal, and on NBC and the BBC. Davis has crafted documentary films and award-winning content for tiny start-ups and Fortune 500 brands.
Recognized as one of the industry’s “Jaw-Dropping Marketing Speakers,” Andrew is a mainstay on global marketing influencer lists. Wherever he goes, Andrew Davis puts his infectious enthusiasm and magnetic speaking style to good use teaching business leaders how to grow their businesses, transform their cities, and leave their legacy.
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