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So you have inbound leads coming in…now what? Converting your leads into customers won’t happen magically. It takes time, patience and you may even have to pick up the phone every once and a while.
We need to first start off by defining what an Inbound lead is. Well, here you go. An Inbound Lead is a lead that came to you via website, social media, phone, SEO, etc. The key characteristic that sets them apart from an outbound this is that you did not have to find them, they found you.
Inbound marketing is about attracting people not interrupting them. What happens many times is that we expect that lead to also close themselves into a sale. After all, they did find us right? Well, contrary to many of action we actually need to still be proactive in the inbound sales process. If not, our lead will we remain only a lead.
In this video, we will talk about how to convert your Inbound leads into customers by using automation and the Value Added Sales Funnel. Well, what are you waiting for, hit play!
Check out the full transcript here: http://blog.smamarketing.net/how-to-convert-inbound-leads-into-sales
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