Emily Hunkler from GoWP tells us how to generate sales-qualified leads with evergreen content.
“Ask any agency owner their top pain point, and they’ll often say “lead generation”. But it doesn’t have to be hard. What if there were a set-it-and-forget-it way to generate sales-qualified leads that land on your list warm and ready for outreach? At GoWP, we’ve generated SQLs through well-packaged, strategic evergreen content for years.
In this talk, I’ll discuss:
– How to identify topics that resonate with your audience
– A scalable system to create compelling content
– How to package your content to generate leads”
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