This webinar led by NVBC’s Executive-in-Residence, Rochelle Grayson, will provide a practical, hands-on framework for building B2B lead generation strategies. Learn how to supercharge your B2B lead generation and customer acquisition strategies using a variety of lead magnets and distribution channels.
Topics covered will include:
-Market segmentation
-Customer personas
-Types of lead magnets & examples
-Effective B2B distribution channels
Recorded on February 11, 2021
Get the Powerpoint deck here: https://www.newventuresbc.com/wp-content/uploads/2021/02/B2B-Lead-Generation-Framework.pdf
source
