Lead generation is one of the most crucial processes for any business.
Although there are many ways in which you can get new leads for your business, only a few of them are less time-consuming and effective.
Using lead quizzes, however, is one of the easiest ways to generate leads easily for your business no matter what scale.
But ‘quizzes for lead generation’, sounds a bit odd, right? Well, maybe you’re not aware of the many benefits you can realize with a lead generation quiz or the correct way of using it.
This video is a perfect demonstration of how to generate leads with lead quizzes created using an online quiz maker.
It will help you learn how to create a quiz using a quiz software and use it for lead generation the right manner. https://www.proprofs.com/quiz-school/solutions/lead-quiz/
Here’s a short summary of what the video sums up.
First step is selecting a template of your choice. Templates make it easier and faster to create a quiz.
Second step is giving a title, image and short description to your quiz.
In the third step, add questions. In ProProfs, adding questions to your quiz is not as difficult as it seems. You can import ready-to-use questions in your quiz from the question bank.
If you’re using a scored template, you can even automate grading for your quizzes.
In the next step, you attach a lead form within your quiz. Using a lead form, you can get whatever information you want from your quiz takers and then use this information for targeted marketing.
It is always better to attach the lead form before displaying the results with an option to ‘skip’ the form.
In the following steps, you need to create positive and share-worthy results because the more your quiz’ results get shared, the more leads.
In the last step, you need to integrate your lead quiz with a marketing automation tool.
Doing so will help you save time in managing your marketing campaigns and make the process easier.
That is all you need to do to create a perfect lead generation quiz using a quiz software.
00:00 – Introduction
00:46 – Adding the Quiz Title & Cover Image
01:55 – Adding Questions
02:42 – Collecting Lead Information
03:00 – Making Quizzes Highly Shareable
03:27 – Integrations
03:47 – Outro
If you wish to have a detailed view of the features of the quiz-making tool, visit
https://www.proprofs.com/quiz-school/tour.php to take a tour.
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