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Anti-Promote: Advertising, Lead Technology and Networking Ideas for Freelancers Who Hate Gross sales
“Repeat after me: I. Hate. Sales.”
Sales is the bane of the freelancing life. Various polls conducted in freelance communities show that “finding new leads/customers/clients” is what freelancers self-identify as their biggest weakness and the area of self-employment that they struggle with the most. We see it as an intimidating and overwhelming prospect, with many of us considering “selling yourself” as a slimy, sleazy process. We have to go out to business events, hand out business cards, and brag about ourselves to complete strangers, right? Wrong. Well, you can do that, sure…or you can sell yourself in a way that really isn’t salesy at all.
The best way to sell is not to sell. Let that sink in. The best way to sell is not to sell. It sounds completely and utterly counterintuitive, but it’s the truth. Hence the name of this audiobook: Anti-Sell. And in this audiobook, I’ll tell you how and why it works and how to do it.
Its chapters cover the following:
There’s a long list of sales, marketing, networking, and lead generation tactics and tips to give you an idea of some of the traditional ways – but also a number of alternative ways to get your name and your face out there How you can tie the sales process into your passions and your strengths – so that sales won’t feel like salesHow being altruistic and contributory is a great way to be recognized within your field/specialism And much more!
Also, throughout the audiobook, there’s “Anti-Sell Stories”: eight case studies contributed by real-life freelancers, each of whom details how they’ve fought the fight with sales (and won).
This audiobook isn’t narrated by a salesperson. I’m a freelancer, just like you. This audiobook runs through my story, my journey, and my tactics on how I’ve managed to win work without selling myself too much (or selling my soul too much, for that matter). So, if you’re a freelancer who hates the idea of sales and selling yourself, then hopefully, this audiobook will serve you well.
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(as of Nov 15, 2024 11:08:11 UTC – Particulars)
“Repeat after me: I. Hate. Gross sales.”
Gross sales is the bane of the freelancing life. Varied polls performed in freelance communities present that “discovering new leads/clients/purchasers” is what freelancers self-identify as their largest weak spot and the realm of self-employment that they battle with essentially the most. We see it as an intimidating and overwhelming prospect, with many people contemplating “promoting your self” as a slimy, sleazy course of. Now we have to exit to enterprise occasions, hand out enterprise playing cards, and brag about ourselves to finish strangers, proper? Incorrect. Properly, you are able to do that, certain…or you may promote your self in a approach that actually is not salesy in any respect.
The easiest way to promote is to not promote. Let that sink in. The easiest way to promote is to not promote. It sounds fully and completely counterintuitive, however it’s the reality. Therefore the title of this audiobook: Anti-Promote. And on this audiobook, I am going to inform you how and why it really works and the way to do it.
Its chapters cowl the next:
There is a lengthy checklist of gross sales, advertising and marketing, networking, and lead era ways and suggestions to provide you an concept of a few of the conventional methods – but additionally various alternative routes to get your title and your face on the market How one can tie the gross sales course of into your passions and your strengths – in order that gross sales will not really feel like salesHow being altruistic and contributory is an effective way to be acknowledged inside your discipline/specialism And way more!
Additionally, all through the audiobook, there’s “Anti-Promote Tales”: eight case research contributed by real-life freelancers, every of whom particulars how they’ve fought the battle with gross sales (and gained).
This audiobook is not narrated by a salesman. I am a freelancer, similar to you. This audiobook runs by means of my story, my journey, and my ways on how I’ve managed to win work with out promoting myself an excessive amount of (or promoting my soul an excessive amount of, for that matter). So, for those who’re a freelancer who hates the thought of gross sales and promoting your self, then hopefully, this audiobook will serve you effectively.
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